‘We Are the Future’ is the theme for the Walmart-presented event, set for Sept. 20-22 in Atlanta
REVOLT World Courtesy of REVOLT
Yung Miami, Offset and Cash Cobain are among the next-generation lineup for this year’s REVOLT WORLD, Billboard can exclusively report. Presented by Walmart, REVOLT’s three-day immersive event will make its return Sept. 20-22 at Atlanta’s Pangaea Studios. This year’s theme: “We Are the Future.”
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In a statement announcing the event, REVOLT CEO Detavio Samuels said, “REVOLT is home for the next generation of creators and cultural leaders actively shaping hip-hop and youth culture globally. We believe in creating the future we want to see by providing our community access to experiences like REVOLT WORLD that introduces a new category of cultural events that not only entertains and informs, but truly changes lives.”
The talent slate also includes Boosie, Key Glock, N.O.R.E. & DJ EFN, Pusha T, 42 Dugg, Rob49, Ari Fletcher, Byron Messia, Mariah The Scientist, Lady London, Law Roach and Speedy Morman. Attendees will be treated to live tapings of the popular REVOLT shows such as like Caresha Please, Drink Champs, The Blackprint, Baller Alert Live and Big Facts. Additional offerings include exclusive performances, masterclasses, keynote talks, cultural conversations and brand activations.
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Joining presenting partner Walmart as major sponsors are PepsiCo’s portfolio of brands, McDonald’s and State Farm. Among PepsiCo’s supporting brands are Starry, whose Starry FizzFest Competition will award HBCU student finalists and one grand prize winner; Doritos with its Creator Studio; and Mountain Dew, whose Gaming Zone will target the gaming and streaming community. With fashion as its focus, McDonald’s will debut a space this year to engage fashion contributors and spotlight the company’s investment in Black fashion designers.
“Walmart is dedicated to driving visibility to Black-led brands and creators who are changing the game through our new Black & Unlimited experience – The Shoutout,” stated Allison Rand, Walmart’s associate director of brand experience and talent partnerships. “We are proud to continue our partnership with REVOLT WORLD, where we can collectively support and amplify Black voices and innovation.”
More than 30,000 participants attended last year’s REVOLT WORLD. On hand to underscore its theme, “We Are Hip-Hop,” were Don Toliver, Moneybagg Yo and Mr. Eazi, among others. Click HERE for additional information and updates about this year’s upcoming REVOLT WORLD.
